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Lead Generation Services
We know that finding your ideal local customers in Chester can be difficult and can take up a lot of your time. We make your growth our top priority and help you focus on your business – after all, your success is our success and without happy clients we wouldn’t have a business.
Fixed quote
You know the price before we start.
One team
Website, hosting and marketing in one place.
Rated 5.0
From 17 Google reviews. See our work.
What is Lead Generation?
What is lead generation and how can our strategies help you get new clients in Chester and grow your business?
Lead generation is the process of attracting and transforming strangers or prospects into people with a real interest in your services or products. Some examples of lead generators are PDF guides, blog posts, vouchers, and online events.
These lead generators are just a few examples of techniques you can utilise to bring in potential customers and direct them to your offers, but there are many more out there.
Ok, but why do we use lead generators? Why can’t we just advertise our products directly to everyone in Chester? Well, it is very rare that someone will buy from a company on their first interaction, it takes time and they need to warm up to your brand first – and that’s what lead generation is all about! These activities are a method of warming up the local market in Chester and getting them on their way to actually investing in your services and products.
Lead generation for Chester businesses
Lead generation simply means finding people who are likely to want what you sell and getting them to raise their hand, by filling in a form, sending a message or asking for a quote. Instead of waiting for someone to stumble across your website, you go out and find them.
We do that through paid advertising on Google, Facebook and Instagram, using advanced targeting to put your offer in front of the right people. For a Chester kitchen fitter, that could mean homeowners in Hoole, Upton and Saltney. For a wedding venue or events business, it might be couples planning a celebration in and around the city. For a B2B firm, it could be decision-makers across Cheshire, Wirral and Deeside.
Every campaign sends people to a landing page built to turn clicks into enquiries, and we track what comes through so you can see where your money is going. We’ve generated franchise leads for a franchise business using the same approach, so it works for more specialised offers too.
We’re based in South Wales, and we manage campaigns remotely, keeping you updated over video calls and WhatsApp. We can’t promise a set number of leads, but we’ll be straight with you about what’s working.
Market-Leading Lead Generation Strategies
We've created an effective lead generation strategy for Chester businesses that has helped our clients bring in hundreds of leads, and not just any leads, but highly-qualified leads who are actually interested and likely to convert into the right customer.
Proven results
We have a demonstrated history of providing results for our clients and we are so proud of the work we have done in helping them bring more leads and sales into their business.
Multiple industries
With clients in the UK, US and Spain, across multiple industries like health, wellbeing, architecture, ecommerce, life coaches, therapists and business services – we have a wide range of experience in driving meaningful traffic from social media to your inbox.
Professional service
We are proud to provide a professional, timely service which works flexibly around you and your business. We don't believe in a 'one size fits all' approach and adapt our market-leading strategies to suit your goals.
David Johnson leads our Lead Generation services in Chester.
David is one of the Managing Partners of DM Media Solutions and has matched literally thousands of customers with local businesses in their local areas. He is an experienced Social Media Marketer & Web Designer with a demonstrated history of working with startups, businesses, franchises and nonprofits. He is skilled in a variety of digital services but primarily focuses on Lead Generation, Social Media Marketing (including Facebook and Instagram Ads), and Social Media Management.
Our Case Studies
Read more about how we have transformed businesses with our lead generation strategies
Lead Generation Tips & Tricks
Get some top tips and tricks from our marketing experts in Chester
We've matched thousands of customers with ideal businesses
We believe in connecting people with local businesses and services that simply make their life better! As such, we pride ourselves in only working with the best
businesses and service providers that truly value their community of loyal customers.
Chester lead generation FAQs
What is lead generation, in plain terms?
It’s the process of attracting people who are interested in your product or service and collecting their details so you can follow up. We mostly do it with targeted paid ads.
Should I advertise on Google or Facebook?
Google suits people already searching for your service, while Facebook and Instagram are better for reaching people before they start looking. Many businesses use a mix of both.
Can you target people in specific parts of Chester?
Yes. Ads can be targeted by location, so you can focus on particular areas such as Hoole or Upton, or cover the wider Cheshire and North Wales area.
Do I need a new website to run ads?
Not always. We can build a dedicated landing page for the campaign so enquiries go to one clear place.
Get Started
Book your online strategy session now
Are you ready to take your online presence to the next level? Book in a completely free strategy session with one of our lead generation experts in Chester – we’ll discuss your current situation, your goals and explain the process to you.
Getting more enquiries for your Chester business
Chester has strong seasonal patterns, and they affect when enquiries are cheapest and easiest to win. Wedding and event suppliers see searches rise early in the year. Home improvement firms often get busier in spring. Visitor businesses fill up around race meetings and Christmas. Good lead generation means spending at the right time, not evenly all year.
Making each enquiry count
- A dedicated landing page for each offer, rather than sending ad clicks to your homepage.
- A short form asking only what you need to call back, such as name, phone and postcode.
- A fast reply. People in Chester often contact two or three firms at once, and the first to respond tends to win.
- Tracking so you can see which ads lead to real jobs, not just clicks.
A tip for firms that serve both sides of the border
Many Chester businesses also take work from Flintshire and the Wirral. It is worth deciding whether you really want jobs from Mold, Neston or Frodsham, because travel time eats into margins. Setting a sensible radius from day one keeps your ad budget on customers you will be glad to hear from. We also suggest pausing campaigns when your diary is full, rather than paying for leads you cannot handle.
How we run it remotely
We set up and manage the campaigns, then send short updates over WhatsApp with the numbers that matter: cost per enquiry and how many turned into work. If your website is holding back results, we will say so and can help with a better landing page. Everything is priced with a fixed quote. Most campaigns need a few weeks of testing before the picture is clear. Read more about our lead generation service.
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